When it hit the internet in 2011, Pottermore was near revolutionary. It was interactive fan fiction, written and sanctioned by the author herself; taking the world of the books outward in an “official” capacity, rather than allowing fans to extrapolate freely where they could see open doors and unfinished threads.
Read more
It’s been a busy week in the world of social networking, with more and more independent, smaller networks emerging, and all the major players taking a hit on the stock exchange. If you’re thinking about starting up your own social network or work in online advertising, here’s three news items you should be aware of.
Read more
52% of adults under 30 say they have a close friend they met online; 47% of adults over the age of 40 report the same. It’s the same way we’ve always made friends, but with greater scope; rather than overhearing someone at a party mention how much they love dogs or a particular TV show, we see them post about it on their blog – from anywhere in the world. Many find that their online connections become more genuine and deep than their “IRL” (in real life) connections- their online friends get the in-jokes, they want to talk about the same things.
Read more
