Sometimes You Really Need A Private Social Network

Sometimes You Really Need A Private Social Network

Imagine that you’re on your way out of your therapist’s office. The elevator opens and the person waiting by the door gives you a double-look. You’ve never seen them before. You don’t know them. But they know your name, who you work for, what school you want to, the...
Private Social Networks: Three Case Studies

Private Social Networks: Three Case Studies

There’s a wide variety of reasons why people might want to start their own social network; privacy is a dominant one. Whatever you’re interested in keeping safe, from your children to data about how you use the internet, smaller social networks can be a...
Social Media by Numbers: What You Need to Know

Social Media by Numbers: What You Need to Know

At a glance, it might look like Facebook is your only option if you want to effectively incorporate social networking into your business’ online marketing strategy; but that’s simply not true. Here’s some facts and figures you should know about...
“Facebook Zero”: The Decline of Organic Reach

“Facebook Zero”: The Decline of Organic Reach

You have 8000 followers on Facebook, and need to post an important announcement about your business; maybe your office hours have changed, or you need beta testers for a new version of your product. How many people would you expect that post to reach, without paying...
“Digital Kidnapping:” The Rise of a Disturbing Trend

“Digital Kidnapping:” The Rise of a Disturbing Trend

Social media roleplays are an online game in the same family as fanfiction and cosplay; users will create settings and characters, create social media accounts for them, and then play out relationships and events as those characters. Sometimes they play as established...