Like most business ventures, the answer to generating profit from your community doesn’t lie in some lazy hack. It’s easy to start spamming your community with ads, merch, and membership fees…but it needs to be handled professionally. Do it wrong, and you might not have a community left to monetize.

We all know that good customer service is more important than ever. When it’s really good, it can also be a very effective sales and marketing tool. On the other hand, customer service is a hard, serious, and responsible job.

With a little reading online, you might think that running a successful online community—the kind that skyrockets customer retention and helps long-term sales—is the easiest thing in the world. A guaranteed overnight success! 

WordPress 5.8 pushes further the idea of blocks, this time replacing the old Widgets manager with a block editor. Here’s what you should know about it in general and in the context of PeepSo.

There are hundreds of different user and community metrics you could monitor, and many different ways to do it. For this post, we’re going to look at some specific metrics which can help you understand your community at different stages of its life, and also your members on their journey from ‘new registrant’ to community advocate.