When people commission a WordPress site, they’re looking for something unique; something that is as visually appealing as it is functional. They want a website that will give them an edge over their competition. They want people to think their site is as “cool” as it is useful. As a WordPress developer, there’s a number of tools you need in your professional toolbox to create sites that are so visually appealing, functional and interesting that you don’t need to fish for clients (instead, they come to you).
The ability to write good child themes is important; this is what sets a website apart visually, lets you choose colours and fonts that really celebrate someone’s personality and underlying business philosophy. What’s perhaps even more important is taking the time to test out a range of different plugins, with a range of different functions so you can turn your clients’ dreams into reality, whatever they might be.
There’s a lot of plugins that do similar things, but not all plugins are created equal. For example: BuddyPress is the best known social networking WordPress plugin (for a while, it was the only option), but support can be lacking and it doesn’t mimic the social networking experience people are now accustomed to (ie, Facebook). There’s a wide variety of plugins and services for people wanting to run online courses, from OptimiseMember to Moodle; which one you choose will depend on their content, and how they want to deliver the course. On top of that, not all plugins work well together; other plugins are an unintentional match made in heaven. What will make you really stand out as a developer is being able to give reasoned, individualised advice that will help your clients choose a set of plugins that’s really going to fit their needs and make their website shine.
If you’d like to see what PeepSo can offer your clients, join our community to see how it works. Once you’ve got a handle on the practical, it’s up to you and your client to dream big about what’s possible.