Guidelines, advice and shared experience in community monetization and online business management

For many creators, entrepreneurs, and organizations, building an online community is one of the most powerful ways to create real value. Communities bring people together…

Closing the “expectation gap” – or the difference between what customers expect and what they receive, is one of the major concerns of today’s marketers.…

At first glance, itโs natural to believe that there is no difference between support and product communitiesโafter all, arenโt all communities built around product discussions…

Like most business ventures, the answer to generating profit from your community doesnโt lie in some lazy hack. Itโs easy to start spamming your community…

We all know that good customer service is more important than ever. When itโs really good, it can also be a very effective sales and…

Customers prefer the companies that provide better customer service. This trend is now being followed by a lot of businesses. This has led to misconceptions…

Weโve looked previously at why gamification is powerful for online community engagementโtoday we want to explore the practical steps you can take to make it…

Is the Customer Always Right? You have heard the saying โThe customer is always right.โ The classic golden rule of customer service. Also, the most…

Customer Service and Customer Support. Everyone knows these terms, but what is the difference between them? In everyday life, you probably donโt notice any difference.…